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Corporate Social Responsibility
Social Marketing
Social Merchandising

Institutional Reengineering in Social Area
Social Pedagogy, Mobilization and Advocacy
Cultural and Social Projects and Programs Structuring
Management and Evaluation of Social, Cultural and Environmental Projects
Social Institutes and Foundations Strategic Planning

Corporate Communication
Corporate and Institutional Communication
Internal Communication
Crisis Communication
Marketing and Communication Strategic Planning
Institutional Reengineering in Communication
Communication for Behavior Change

Communication for Energy, Logistics, Steel and Mining Industry
Community Relationship (for project, construction and operation milestones)
Risk Communication

COMMUNICATION FOR NEW BUSINESS:

Communication in Research and Project Development Milestones
Communication for Construction Milestone
Communication in Brazilian Environmental Licensing Process

Quantitative and Qualitative Researches
1. Documentary Research
2. Survey
3. Field Research
4. Follow-Up Research

Capacity Building Programs
Social Residency Program
MBA in Social Management
In Company Courses

Services


COMMUNICATION FOR ENERGY, LOGISTICS, STEEL AND MINING INDUSTRY

Community Relationship (for project, construction and operation milestones)
- Participative diagnostic in communities impacted by company’s operations;
- Interactive Communication and community education;
- Constant elaboration of up-to-date reports with information collected from executed activities;
- Systematic evaluation of suggested and implemented solutions based on PDCA methodology of constant improvement;
- Development of the Strategic Community Relationship Matrix based on coexistence and co-responsability concepts;
- Development of Strategic Communication Plan for disengagement in risk areas;
- Elaboration of the business stakeholders matrix and development of a Strategic Communication Plan;
- Structuring and presenting the Social Impact Report.

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Risk Communication
- Emergency attendance related to institutional communication focused on information and community education in order to prevent and avoid problems in health, environmental and security field.

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COMMUNICATION FOR NEW BUSINESS:

Communication in Research and Project Development Milestones
- Evaluation of the strengths, weaknesses, opportunities, and threats involved in a project;
- Elaboration of a stakeholders matrix;
- Survey of socioeconomic data;
- Initial contacts with strategic stakeholders, including community leaders;
- Development of Strategic Communication Action Plan.

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Communication for Construction Milestone
- Cause-effect communication;
- Development of Communication Plan focused on specific construction issues, including strategic actions related to operational security and environmental and health protection;
- Development of communication strategies to fortify the project stakeholders relationship.

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Communication in Brazilian Environmental Licensing Process*
- Evaluation of the strengths, weaknesses, opportunities, and threats involved in a project;
- Survey of questions and expectations;
- Elaboration of a stakeholders matrix;
- Preparation for public audiences;
- Attendance to conditions disclosed by the government related to communication and community relationship in order to obtain the licenses to operate;
- Community communication to present and discuss the EIA/RIMA*;
- Implementation of Social Communication Program (SCP) and Environmental Education Program (EEP). Both are part of environmental process licensing.
- Alignment of speech with involved stakeholders.

* Note: Developing the Environmental Impact Studies and Environmental Impacts Report (EIA/RIMA) and presenting the results in public audiences are part of the process of the Brazilian environmental legislation. Organizations that will impact in someway the environmental are obligated to pass those milestones in order to obtain the concession to operate. The required licenses are: LP (Previous license); LI (Implantation license); and LO (Operation License).

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